Marketing Software Development Company

We are developing Ad management software and Ad-tech solutions that help online marketers, publishers, and various advertising agencies to reach their business goals, link customers and managers around advertising campaigns. We also go through an in-depth analysis and optimization of advertising spaces and websites.


What is Marketing Software?

Marketing Software

Marketing software refers to tools that help businesses execute campaigns successfully, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. These are some benefits of using marketing software are:

Improves Accountability

Makes Customer Management Easier

Document Progress Faster

Reduces Tedious Tasks

Streamlines Marketing Efforts

Looking for a marketing and advertising software development company?

Our Marketing Software Development Expertise

Unleash the power of data to better understand your market and target audiences:

Data mining and aggregation

Reporting and visualization

Master data management

Predictive customer modeling

Integration with third-party data providers

Сreate a feasible strategy, set up a winning marketing mix, and roadmap all activities:

Decision support

Content planning

Customer journey mapping

Media planning

Unleash the power of data to better understand your market and target audiences.

CRM/CXM and loyalty

Campaign automation

Trade promotion management


Content creation and delivery


Reach out to audiences in the right place at the right time, whatever the channel, whatever the device.

Inbound marketing automation

Email marketing management

Real-time personalization

Insight-based brand interactions

Insight-based brand interactions

Enable enhanced buying and selling of digital ads beyond pure automation and cost reduction.

Data management

Ad inventory management

DSPs and SPSs

Ad exchanges

Video advertising


Leverage meaningful data to better understand and improve campaign performance, thus driving more revenues.

Big data

Cross-channel performance analytics

Customer decision journeys

Interactive data visualization and reporting

Customer engagement analytics and optimization

Predictive lead scoring

Any of our experiences helpful for you?

Top Marketing & Advertising Software Development Services

Leverage our years-long experience and agile development process to satisfy your business needs.

Marketing Mobile App Development

Addressing the modern requirements, our mobile application development teams create real estate solutions that offer fast performance, both online and offline access, push notifications, intuitive design and ease in use, allowing our clients to enjoy productivity improvement along with cost savings.

Marketing Web App Development

Being experts in web application development and standing out from other real estate software companies with more than 12 years of expertise in the sector, our professionals build feature-rich web applications that offer responsive design, flexible access from any browser, automated updates, and a high level of security.

Marketing Cloud Development

Addressing the trend for big data with the Internet of Things (IoT), HDWEBSOFT takes advantage of cloud technology for the development of simply connected IT solutions. With SAS Cloud for Marketing developed by our teams, our clients get a holistic solution to manage operations without additional infrastructure and employment costs.

Any of our experiences helpful for you?