Marketing Software Development Company

HDWEBSOFT builds marketing software and adtech solutions for marketers, publishers, and agencies that need campaign management, analytics, audience workflows, and customer engagement tools.

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Why HDWEBSOFT?

14+
Years in Industry
250+
Talented Engineers
750+
Projects Delivered
45+
Active Clients
ISO 9001:2015 Certified ISO 9001:2015 Certified ISO/IEC 27001:2022 Certified ISO/IEC 27001:2022 Certified
Marketing Software

What is Marketing Software?

Marketing software refers to tools that help businesses execute campaigns successfully, tap into their target markets and convert leads into sales. Companies, regardless of size, can benefit from marketing tools, allowing them to maximize their resources and get rid of repetitive tasks. These are some benefits of using marketing software are: When you need to scale engineering capacity, we also deliver this through our offshore software development services with dedicated teams in Vietnam.

  • Improves Accountability
  • Makes Customer Management Easier
  • Document Progress Faster
  • Reduces Tedious Tasks
  • Streamlines Marketing Efforts

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Looking for a marketing software partner?

HDWEBSOFT builds CRM, MarTech, and ad-ops platforms designed for your campaigns.

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Our Marketing Software Development Expertise

Research

Research

Unleash the power of data to better understand your market and target audiences:

  • Data mining and aggregation
  • Reporting and visualization
  • Master data management
  • Predictive customer modeling
  • Integration with third-party data providers
Planning

Planning

Сreate a feasible strategy, set up a winning marketing mix, and roadmap all activities:

  • Decision support
  • Content planning
  • Customer journey mapping
  • Media planning
Execution

Execution

Unleash the power of data to better understand your market and target audiences.

  • CRM/CXM and loyalty
  • Campaign automation
  • Trade promotion management
  • E-commerce
  • Content creation and delivery
  • SMM
Engagement

Engagement

Reach out to audiences in the right place at the right time, whatever the channel, whatever the device.

  • Inbound marketing automation
  • Email marketing management
  • Real-time personalization
  • Insight-based brand interactions
  • Insight-based brand interactions
Advertising

Advertising

Enable enhanced buying and selling of digital ads beyond pure automation and cost reduction.

  • Data management
  • Ad inventory management
  • DSPs and SPSs
  • Ad exchanges
  • Video advertising
  • Analytics
Analytics

Analytics

Leverage meaningful data to better understand and improve campaign performance, thus driving more revenues.

  • Big data
  • Cross-channel performance analytics
  • Customer decision journeys
  • Interactive data visualization and reporting
  • Customer engagement analytics and optimization
  • Predictive lead scoring

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Any of our experiences helpful for you?

See how we built MarTech platforms for agencies, brands, and growth teams.

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Top Marketing & Advertising Software Development Services

Marketing Mobile App Development

Marketing Mobile App Development

Addressing the modern requirements, our mobile application development teams create real estate solutions that offer fast performance, both online and offline access, push notifications, intuitive design and ease in use, allowing our clients to enjoy productivity improvement along with cost savings.

Marketing Web App Development

Marketing Web App Development

Being experts in web application development and standing out from other real estate software companies with more than 14 years of expertise in the sector, our professionals build feature-rich web applications that offer responsive design, flexible access from any browser, automated updates, and a high level of security.

Marketing Cloud Development

Marketing Cloud Development

Addressing the trend for big data with the Internet of Things (IoT), HDWEBSOFT takes advantage of cloud technology for the development of simply connected IT solutions. With SAS Cloud for Marketing developed by our teams, our clients get a holistic solution to manage operations without additional infrastructure and employment costs.

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Any of our experiences helpful for you?

Browse case studies of marketing platforms we built — analytics, automation, and beyond.

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